Job Details

What You'll DoThe Associate Director, Patient Marketing will support the development and commercialization of a key asset (encaleret). They will drive cross‑functional collaboration and tactical alignment, ensuring success in the US. The role will lead the development and execution of tactics supporting patients for the commercial launch of encaleret, working closely with Market Insights, Market Access, Regulatory, Medical Affairs, and other key stakeholders to deliver integrated commercial planning and execution. The Associate Director will thrive in a fast‑paced, ambiguous environment and requires excellent communication, organization, and collaboration skills. The title reports to the Director of Marketing.ResponsibilitiesServe as a commercial member on the Product Teams, embedding the market needs into cross functional planningDrive innovative tactics and address untapped opportunitiesLead patient brand planning, messaging and claims workHelp identify and support the development of patients and caregivers for patient ambassador programmingUncover and address unmet needs by seeking insights to utilize to improve/refine launch planning and executionLead agile, cross‑functional team to develop/launch innovative patient marketing campaigns that will inspire behavioral change and drive brand growth; ensure aligned launch execution across functionsDevelop and track metrics to measure and ensure the success of marketing/promotional programsCoordinate with digital marketing to build an effective customer engagement ecosystemPartner with Value and Access to help develop programming to support patient access and adherencePartner with regional teams to ensure diverse commercial insights are brought into the planning process, be the commercial voice advocating for these viewsPartner closely with advocacy teams to develop tactics that will help educate and support patientsDevelop targeted measurement plans to help evaluate effectiveness of patient tactics and prioritization of effortsWork cross‑functionally with agency partners, sales, commercial operations, brand analytics, IT, MCM, etc.Where You'll WorkThis is a hybrid role and requires in‑office collaboration 3x per week at our San Francisco or Palo Alto office.Who You Are5+ years of commercial biotech or pharmaceutical experience, with at least three years in MarketingSuccessful launch experience in a competitive market is preferredRare disease experience preferredDemonstrated ability to develop and action insights from complex clinical data and market researchUnderstanding of the drug development process, especially regarding opportunities for differentiation and value demonstrationExcellent oral, written, and presentation skillsPassionate about serving patients suffering from Genetic diseasesProven self‑starter, able to work independently and as part of a teamAble to handle full workload across multiple projectsCollaborates seamlessly across functions to build effective working relationships and align strategy and executionHigh level of self‑awareness and understanding of the importance of self‑monitoring behavior for continuous improvementTrue entrepreneurial spirit – BridgeBio was built to do things differently and address the needs of underserved populations, driven by science and unrelenting passion for patientsAbility to travel (~20%) is requiredYou have demonstrated curiosity and adaptability in adopting AI‑powered tools and technologiesBenefitsWe have high expectations for our team members. We make sure those working hard for patients are rewarded and cared for in return.Financial Benefits:Market‑leading compensation401(k) with 100% employer match on first 3% & 50% on the next 2%Employee stock purchase programPre‑tax commuter benefitsReferral program with $2,500 award for hired referralsHealth & Well‑Being:Comprehensive health care with 100% premiums covered – no cost to you and dependentsMental health support via Spring Health (6 therapy sessions & 6 coaching sessions)Hybrid work model – employees have the autonomy in where and how they do their workUnlimited flexible paid time off – take the time that you needPaid parental leave – 4 months for birthing parents & 2 months for non‑birthing parentsFlex spending accounts & company‑provided group term life & disabilitySubsidized lunch via Forkable on days worked from our officeSkill Development & Career Paths:Endless opportunities for skill development and internal mobility across the entire pipeline, from discovery to FDA pipelinesCareer pathing through regular feedback, continuous education, and professional development programs via LinkedIn Learning, LifeLabs, Spring Health & BetterUp CoachingFinancial rewards, peer‑to‑peer recognition, and growth opportunities for strong performanceSalaryCalifornia: $179,830 – $265,430 USD. The final salary offered will depend on experience, performance, and other factors.#J-18808-Ljbffr