Job Details

. As a Lifecycle Marketing Manager, you will support one of SoFis largest business verticals, helping to optimize existing programs and develop new ones to nurture users through the process of funding a Personal Loan. We are looking for a skilled marketing professional who can develop and execute lifecycle marketing plans and work cross-functionally across Marketing, Product, and other business leads to deliver against shared business OK - Rs. Your goal will be to deliver meaningful business outcomes through data-driven insights and relevant, personalized communications and experiences.strong. What youll do:ulli. Lead the development and execution of lifecycle strategies to acquire new SoFi Personal Loan members.. Collaborate with cross-functional teams, including Marketing, Product, Data Science, and Business Unit Leadership to ensure alignment of marketing efforts with product and business goals.. Plan and launch personalized, multi-channel campaigns (email, push, in-app, SMS) to g...Marketing Manager, Lifecycle, Marketing, Manager, Leadership, Personal, Business Services