Job Details

Base pay range

$170,000.00/yr - $220,000.00/yr

Who We Are

Imprint is reimagining co-branded credit cards & financial products to be smarter, more rewarding, and truly brand‑first. We partner with companies like Rakuten, Booking.com, H‑E‑B, Fetch, and Brooks Brothers to launch modern credit programs that deepen loyalty, unlock savings, and drive growth.

The Team

The Data Analytics team builds a robust data foundation that enables smarter decision‑making across Imprint. We develop and maintain the data warehouse, pipelines, and analytics systems that support both daily operations and strategic initiatives.

The Role

We're looking for an Analytics Lead to define how data drives marketing strategy at Imprint. You'll design the systems, metrics, and tools that shape how we invest, experiment, and grow, partnering closely with Marketing, Data Science, and Data Engineering.

What You'll Do

• Drive marketing analytics strategy. Partner with Marketing, Data Science, and Engineering to define the metrics, models, and frameworks that guide campaign optimization, experimentation, and performance measurement.
• Build data visualization as a product. Design intuitive, engaging dashboards that make insights immediately actionable and help teams make faster, better decisions.
• Create scalable data foundations. Work with Data Engineering to design cross‑channel, cross‑campaign data models that enable robust performance analysis and long‑term learning.
• Accelerate experimentation and growth. Collaborate with Data Science to operationalize testing frameworks, build feedback loops into dashboards, and surface results that directly inform campaign strategy.
• Evolve the data experience. Continuously improve how teams interact with data—balancing clarity, interactivity, and accessibility for both technical and non‑technical audiences.
• Champion a culture of evidence‑based decision‑making. Enable self‑service reporting, promote analytical excellence, and advocate for visualization best practices that elevate decision quality across the organization.

What We Look For

• Have a Bachelor's degree in a quantitative field (Computer Science, Engineering, Mathematics, Analytics, or a related discipline).
• Are highly proficient in SQL and comfortable working with modern analytics stacks (e.g., Snowflake, dbt, Sigma).
• Have 5+ years of experience designing and building analytical systems or dashboards that drive decision‑making at scale.
• Think deeply about how data is consumed, capable of turning complex datasets into intuitive, self‑serve experiences.
• Communicate insights effectively and collaborate seamlessly with technical and business stakeholders.
• Bring experience with marketing analytics, experimentation, or growth measurement frameworks, especially in fintech.

Perks & Benefits

• Competitive compensation and equity packages
• Leading configured work computers of your choice
• Flexible paid time off
• Fully covered, high‑quality healthcare, including fully covered dependent coverage
• Additional health coverage includes access to One Medical and the option to enroll in an FSA
• 16 weeks of paid parental leave for the primary caregiver and 8 weeks for all new parents
• Access to industry‑leading technology across all of our business units, stemming from our philosophy that we should invest in resources for our team that foster innovation, optimization, and productivity

EEO & Diversity Statement

Imprint is committed to a diverse and inclusive workplace. Imprint is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Imprint welcomes talented individuals from all backgrounds who want to build the future of payments and rewards. If you are passionate about FinTech and eager to grow, let's move the world forward, together.