Job Details

Marketing Modeling Contractor

The contractor needs to be in one of the approved locations San Bruno. REQUIRED - Marketing mixed model experience. Candidates without Marketing mixed model experience will be rejected.

Responsibilities

• Perform hands-on modeling and complex analyses using Python, SQL and/or R
• Build and enhance marketing mix models to connect the impact of marketing tactics and business short-term and long-term outcomes

Minimum Qualifications

• Master's degree in statistics, economics, operations research, engineering, or related field
• Marketing mix modeling industry experience
• 8+ years of industry experience in data science, measurement, marketing strategy & analytics
• Strong communication skills to tell a story that provides insight into the business
• Proficient coding skills (SQL/Python/R) and database knowledge
• Extensive experience with predictive modeling algorithms
• Strong project management skills, including managing technical resources and multiple priorities & milestones.
• You have a passion for working in a fast-paced agile environment.
• A collaborative mindset and sense of curiosity

Preferred Qualifications

• PhD degree in Statistics, Economics, Operations Research, or related field
• Experienced in building market mix and multi-touch attribution models
• Experience with advertising, measurement, and/or digital marketing analytics
• Experience with advertising technology platforms Ad servers, DSPs, DMPs, etc.