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Job Summary:

Sysdig is a well-funded startup focused on cloud security, delivering powerful solutions to secure cloud-native applications. The Digital Marketing Manager will analyze campaign performance across various digital channels, support email marketing initiatives, and collaborate with teams to enhance campaign effectiveness and lead generation.

Responsibilities:

• Analyze campaign performance data across paid search, paid social, and programmatic channels to uncover trends, evaluate effectiveness, and refine strategies for maximum ROI, reporting to the Senior Manager, Digital Marketing.

• Support email marketing and nurture campaigns through audience segmentation, content strategy, automated workflows, and performance optimization.

• Collaborate with the sales team to gather feedback on lead quality and share insights with channel owners to inform ongoing campaign improvements.

• Collaborate with the Operations team to develop and maintain reporting frameworks and communicate performance to stakeholders.

• Partner with external agencies to coordinate campaign planning, creative development, and performance optimization across digital channels.

• Conduct A/B and multivariate testing on ad creatives, landing pages, email campaigns, and CTAs to increase conversion rates.

• Lead the end-to-end ad production process—from brief creation and asset development to launch and post-campaign performance analysis.

• Manage the content syndication program to expand audience reach, create leads, and support overall demand generation goals.

Qualifications:

Required:

• 6+ years of B2B SaaS marketing experience, with focus on digital campaigns, demand generation, and pipeline growth.

• Hands-on experience with important marketing and analytics tools including Marketo, Salesforce, PowerBI, Demandbase, LinkedIn Ads, and SEM platforms.

• Strong analytical skills with the ability to translate data into actionable insights and performance improvements.

• A collaborative mindset and ability to work with sales, content, and external partners.

• Comfort operating in a fast-paced, metrics-driven environment with a test-and-learn approach to marketing.

• A/B testing skills and able to interpret performance data and acting on it.

• Excellent project management, communication, and copy writing skills.

• Collaborative, with an eye for scalable process improvement.

• Bachelor's degree in Marketing, Business, Communications, or a related field or equivalent working experience.

Company:

The leader in cloud security powered by runtime insights Founded in 2013, the company is headquartered in San Francisco, California, USA, with a team of 501-1000 employees. The company is currently Late Stage. Sysdig has a track record of offering H1B sponsorships.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Software Development

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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