Overview
Our vision for the future is based on the idea that transforming financial lives starts by giving our people the freedom to transform their own. We have a flexible work environment, and fluid career paths. We celebrate internal mobility and recognize the importance of purpose, well-being, and work-life balance. Within Empower and our communities, we create a welcoming and inclusive environment, and our associates dedicate thousands of hours to volunteering for causes that matter most to them. Chart your own path and grow your career while helping more customers achieve financial freedom. Empower Yourself.
The Consumer Directed Health Strategy & Engagement Director is an individual contributor role that supports the development and execution of Empower's Consumer-Directed Healthcare (CDH) segment strategy. The Director focuses on the positioning, adoption, and integration of CDH solutions, including Health Savings Accounts (HSAs), Health Reimbursement Arrangements (HRAs), Flexible Spending Accounts (FSAs), Commuter Benefits, and related offerings. The role requires regular collaboration with sales, relationship management, product, marketing, and consulting teams to support business growth and client retention. It reports to the Head of CDH and serves as a primary liaison between segment leadership and the CDH team.
Responsibilities
Act as a subject matter resource and internal advocate for Empower's CDH products and services
Collaborate with sales, relationship managers, and other segment stakeholders to support new business pursuits, finalist presentations, and client retention strategies
Position unique products that are inclusive of a brokerage platform that allows for the offering of individual securities
Represent the CDH business in external-facing engagements, including meetings with clients, consultants, and prospects
Partner with internal teams (e.g., marketing, legal, operations) to ensure accurate and aligned messaging, positioning, and delivery models across segments
Lead the development of segment-specific campaigns, enablement materials, and go-to-market positioning strategies
Deliver training and internal education on CDH product value, positioning frameworks, and relevant industry trends
Support thought leadership activities by contributing to internal briefings, industry events, and external communications
Maintain an understanding of competitive positioning, client needs, and evolving benefit strategies to inform Empower's CDH segment approach
Qualifications
Bachelor's degree required
5+ years of experience in benefits, healthcare, or financial services
Experience in client-facing, consultant-facing, or sales support roles
Ability to communicate complex benefit concepts clearly and effectively to diverse stakeholders
Demonstrated success working cross-functionally and influencing in a matrixed organizational environment
FINRA Series 7 required within established timelines
FINRA fingerprinting required
What will set you apart
Advanced degree (e.g., MBA, MPH) or health/benefits designation
Previous focus on CDH or workplace benefits
Strong verbal and written communication skills, with proficiency in presentation and messaging development
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time, including CPT/OPT.
What we offer you
We offer an array of diverse and inclusive benefits regardless of where you are in your career. We believe that providing our employees with the means to lead healthy balanced lives results in the best possible work performance.
Base Salary
Base Salary Range: $94,200.00 - $133,050.00
The salary range above shows the typical minimum to maximum base salary range for this position in the location listed. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation offered may vary from posted hiring range based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.
Equal opportunity employer • Drug-free workplace
We are an equal opportunity employer with a commitment to diversity. All individuals, regardless of personal characteristics, are encouraged to apply. All qualified applicants will receive consideration for employment without regard to age (40 and over), race, color, national origin, ancestry, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, religion, physical or mental disability, military or veteran status, genetic information, or any other status protected by applicable state or local law.
For remote and hybrid positions you will be required to provide reliable high-speed internet with a wired connection as well as a place in your home to work with limited disruption. You must have reliable connectivity from an internet service provider that is fiber, cable or DSL internet. Other necessary computer equipment will be provided. You may be required to work in the office if you do not have an adequate home work environment and the required internet connection.
Job Posting End Date at 12:01 am on: 09-11-2025
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