Job Details

Join to apply for the Head of Product Marketing role at Flow Engineering

Location: San Francisco, CA

Overview

Flow is massively accelerating the development of next-generation hardware systems. We're the core collaboration layer for complex, regulated engineering—used by the most important space, defense, automotive, and robotics companies of our era.

Backed by Tier-1 VC for our Series A. Angel investors include Patrick + John Collison (Stripe), David Helgason (Founder, Unity), and Kyle Parrish (VP Sales, Figma).

Flow is already the de facto reference for agile systems engineering in hard tech. When humanity returns to the Moon or builds fusion power on Earth—Flow will have played a small but vital role.

What You'll Do

• As Flow's first marketing leader, you will report directly to the founder & CEO and own the go-to-market strategy end-to-end.
• Own the narrative: Develop positioning, messaging, and executive stories that connect Flow to outcomes hardware leaders care about.
• Enable our sales motion: Partner with enterprise sales to win complex, sales-led cycles. Develop executive narratives, decks, case studies, and ROI models.
• Generate and accelerate pipeline: Run multi-channel programs (content, website, events, partnerships, etc.) that create and expand opportunities.
• Build community & evangelism: Create programs that inspire champions inside hardware companies and position Flow as the reference for systems engineering.
• Bring customer insight into the room: Translate customer signals into actionable product and GTM strategy.
• Drive go-to-market: Lead launch strategies and build repeatable 0→1 GTM playbooks tailored to enterprise hardware organizations.

About You

• 10+ years (or equivalent impact) in B2B enterprise marketing with deep product marketing expertise.
• Proven 0→1 startup experience. Built foundations, shipped programs, and executed sales-led enterprise motions with measurable pipeline impact.
• Full-stack generalist who moves seamlessly from strategy to execution in the same day.
• Track record in evangelism and community building that mobilize executive audiences.
• Exceptional storytelling abilities that translate complex technical products into clear business outcomes for executives.

What We Value

• Speed over everything: You barely feel a speed bump when you're moving fast
• Own it, descope it, ship it, iterate: Take responsibility, deliver, and keep improving
• In service to humanity: We are missionaries, not mercenaries
• Get on a plane: Show up
• Basics done exceptionally well: Master fundamentals, raise the bar

Seniority level

• Executive

Employment type

• Full-time

Job function

• Product Management and Marketing

Industries

• Software Development